USA TODAY: How ebooks Changed Everything

From an article posted yesterday about how ebooks changed everything in publishing.

Some of the highlights:

Random House, the USA’s largest publisher, says more than 20% of U.S. revenue in the first half of this year were from digital sales.

Tina Jordan, AAP: “a best-selling title from a branded author can run upwards of 30% to 40% in digital sales.”

I predict that this upcoming holiday season will be the real shift to more digital than print. We won’t get there Christmas 2011, but I believe that after explosive sales in December 2011 and January 2012, we will all be able to pick a date when the switch will happen. A few years ago most publishing people predicted ebooks becomign popular sometime after 2018; I think it will be much much sooner. And almost everyone agrees it will happen.

What do you think?


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